Bob's Red Mill Organic Brown Rice Farina $4.02 A Bag Shipped

Not sure if this is that good of a deal, but it is less than the price listed on Bob's Red Mill site, so I thought I would post it if anyone likes this cereal. 

My Dad eats Farina almost daily, so he would like this deal. 

Amazon has Bob's Red Mill Organic Brown Rice Farina Cereal for $16.08 with subscribe & save. You get four bags, which makes each bag $4.02 each. 

The Bob's Red Mill site has them for $5.19 a bag. 

You also get free shipping with subscribe & save, and can cancel at any time.